UR-PR has launched a revolutionary tool designed to elevate African music on the global stage. The new web app offers African musicians and labels the tools they need to effectively promote their music and gain the international recognition they deserve.

African music is experiencing a surge in popularity worldwide, but many artists still struggle to break into new markets. UR-PR’s platform addresses this challenge by providing a direct pathway to top media outlets and the tools needed to manage successful PR campaigns.

“This platform is a game-changer for African musicians,” says Philip Edusei, co-founder of UR-PR’s parent company, Unorthodox Media. “We’ve designed it to empower artists by giving them the tools to take charge of their promotion and reach new audiences without the usual barriers.”

The platform’s all-in-one dashboard allows users to manage multiple campaigns, track progress in real-time, and adjust strategies to maximize impact. For labels, this means greater control over their artists’ promotional efforts and better results in terms of visibility and success.

With its official launch, UR-PR is set to become an essential tool for African musicians looking to make their mark on the global stage, helping them get their music heard by audiences around the world.