Becca Hatch, Lewis Love Tapped For Spotify’s RADAR Program

Becca Hatch, Lewis Love Tapped For Spotify’s RADAR Program

Becca Hatch and Lewis Love have been selected as the latest artists from Australia and New Zealand to join Spotify’s global RADAR program, giving both rising acts a new platform for international exposure. The announcement was made Sept. 30, with Spotify highlighting the artists as part of its ongoing support for emerging talent from the region.

Hatch, a Sydney-based artist, has continued building a profile through her blend of R&B, pop and hip-hop influences. She has released music independently while developing a growing audience in Australia and beyond, and her selection places her among artists Spotify is supporting as they expand their reach.

Lewis Love, also from Australia, joins Hatch in the latest RADAR class. The artist has been gaining attention for his contemporary approach to R&B and pop, with Spotify now adding its promotional resources to his developing career.

Spotify’s RADAR program is designed to spotlight emerging artists at different stages of their careers. The global initiative provides selected musicians with editorial support, marketing opportunities and increased visibility across Spotify’s platform.

For Hatch and Love, the program’s launch is being accompanied by a prominent outdoor campaign in Melbourne. Spotify has taken over billboard advertising space across the city through a partnership with oOh!media, placing the two artists at the center of the campaign celebrating their RADAR selections.

The Melbourne campaign forms part of Spotify’s broader RADAR activity in Australia and New Zealand, where the streaming service has used the program to introduce developing local artists to larger audiences. The latest campaign puts Hatch and Love alongside Spotify’s international RADAR roster.

Hatch has previously been recognized within Australia’s music industry for her emerging work, while Love has been building momentum through his own releases and live presence. Their inclusion in RADAR gives both artists access to Spotify’s global discovery ecosystem at a time when streaming platforms play a significant role in breaking new acts into wider markets.

Spotify has not announced a specific end date for the artists’ RADAR campaigns. The latest rollout includes the Melbourne outdoor advertising push as the service begins its promotional support for Hatch and Love.

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Urban Juice