Tyla Takes Home Impact Award as Griff Stuns on Red Carpet in Custom Bose Earbuds at Billboard Women in Music

At the 2025 Billboard Women in Music Awards, South African sensation Tyla was honored with the prestigious Impact Award, marking a significant milestone in her career. The event, held on March 29 at the YouTube Theater in Inglewood, California, celebrated the achievements of women in the music industry.

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Tyla’s Historic Achievement

Tyla’s receipt of the Impact Award is historic, as she is the first African and South African artist to be recognized with this honor. Known for her unique blend of Amapiano and pop-infused sound, Tyla gained international acclaim with her breakout hit “Water,” which earned her a Grammy Award for Best African Music Performance in 2024 .​

In her acceptance speech, Tyla expressed her gratitude, stating, “I left my country with big dreams,” reflecting on her journey from South Africa to global stardom .​

Griff’s Fashion Statement

British singer-songwriter Griff made a notable fashion statement on the red carpet, donning custom Bose earbuds that complemented her chic ensemble. Her choice of accessories added a modern touch to her look, showcasing her unique style and attention to detail.​

A Night of Empowerment

The evening was a celebration of empowerment and achievement, with other notable honorees including Doechii, who was named Woman of the Year, and JENNIE, who received the Global Force Award . The event highlighted the contributions of women who are shaping the future of music across various genres.​

Tyla’s recognition at the Billboard Women in Music Awards underscores her significant impact on the global music scene and sets the stage for her continued success.​