Meet Isabel: The She-Wolf Powering Shakira’s Groundbreaking World Tour

In 2025, Shakira’s Las Mujeres Ya No Lloran World Tour has become a global sensation, breaking records and redefining live music experiences. At the heart of this revolution is a powerful symbol: Isabel, the virtual she-wolf that embodies Shakira’s artistic essence and values.

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A Symbol of Strength and Identity

Isabel is more than just a visual element—she represents the core of Shakira’s identity. Named after Shakira’s second name, Isabel, the she-wolf is a recurring motif in Shakira’s work, especially since the release of her 2019 hit “Loba.” On stage, Isabel appears as a giant, animated wolf projected onto the backdrop, guiding audiences through the concert with a presence that is both fierce and nurturing.​

The Ten Commandments of the She-Wolf

Before each show, Shakira shares the “10 Commandments of the She-Wolf,” a set of empowering messages that promote self-love, solidarity among women, authenticity, and personal empowerment. These principles resonate deeply with fans, reinforcing the tour’s overarching theme of female strength and resilience.

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A Record-Breaking Tour

Shakira’s Las Mujeres Ya No Lloran World Tour has shattered attendance and sales records. In March alone, the tour grossed over $6 million from just four concerts. The demand was so high that 18 stadium shows in Latin America sold out in under two hours, leading to the addition of more dates in cities like Mexico City, Buenos Aires, and Bogotá. Billboard has even named Shakira the greatest female Latin pop artist of all time, underscoring the tour’s monumental success .

A New Era of Live Music

Isabel is not just a backdrop; she’s a co-performer, a digital companion that amplifies Shakira’s message and connects with fans on a deeper level. This integration of technology and artistry marks a new era in live performances, where virtual elements enhance the storytelling and emotional impact of the show.​

As Shakira continues her tour, Isabel remains a steadfast presence, guiding audiences through a journey of empowerment, unity, and celebration. Together, they are redefining what it means to be a performer and a symbol of strength in the modern music landscape.